
Roger Agerup
Founder and AI advisor
About
AgerTechAI was founded in 2026 to solve one specific problem: businesses sitting on AI subscriptions without extracting value from them.
We work with small and mid-sized businesses that want AI integrated where work actually happens — not as a separate chatbot, but as part of the processes you already run.
The philosophy is simple: AI is a tool, not a strategy. Value comes from how it's wired into the rest of the business.
About Roger
AgerTechAI is run by Roger Agerup. 20+ years in the auto industry, mostly in leadership roles — including as managing director. Trained as a financial analyst and accountant. An AI generalist who's sat on both sides of the ERP system.
Moving to AI isn't about following a trend. It's about using the systems you already work in — Microsoft 365, Salesforce, Visma, Tripletex, etc. — a little smarter than last year. Roger is certified in those systems and has used them for years.
Roger holds the following certifications:
- Google AI Professional
- Vanderbilt University AI Strategic Leader
- Outskill Generative AI Accelerator Program
- Claude Code Master program
Day-to-day Roger works with tools like n8n, Zapier, Mate, Google AI, and Claude Code, to name a few.
What he brings to the advisory work isn't AI theory. It's how businesses actually run — invoicing, post-sale admin, customer follow-up, accounting. The boring processes that cost time without ever showing up on anyone's strategy plan. Most of it can be automated with AI.
The AI team
Three assistants I use every day
Jerry
Personal assistant
Handles email, forms, marketing, and advertising — the administrative lift that usually piles up in the inbox.
Ben
Accounting assistant
Keeps receipts, reports, and deadlines in order, wired into Visma and Tripletex.
Minni
Customer service assistant
Answers questions about services, method, and contact — directly from the site.